SHROUD TWITCH LIVE PLUS

Gift and Prime subs aren’t counted toward the minimum but do count toward the $100,000 cap on the 70/30 revenue split. But to qualify for the program, Twitch Partners must have at least 350 paid, recurring monthly subs.

SHROUD TWITCH LIVE PLUS

When Twitch rolled out its Partner Plus tier, some creators praised it as a win for streamers. Streamers grandfathered into the arrangement would still receive a 70% cut of subscription revenue on the first $100,00 they made annually, and any revenue beyond that would default to a 50/50 split with the platform. Select Twitch Partners were previously offered a premium 70/30 revenue split, until Twitch announced plans to ax the premium deal in favor of pushing ads. “Their sin is making a business model that doesn’t succeed except maybe at the YouTube scale - but livestreaming is a much smaller TAM than pre-recorded video (esp when tiktok won the ultra short form streams).”

“Twitch’s ‘sin’ isn’t trying to squeeze their creators,” Siragusa tweeted from her personal account after announcing the deal. The details of her deal have not been disclosed. Days later, Kaitlyn “Amouranth” Siragusa also announced that she’s joining Kick. Major Twitch creators have been swayed into joining Kick, including Félix “xQc” Lengyel, who signed a $100 million non-exclusive deal with the platform last week. It’s possible that Kick will change its revenue split as it grows, or move the goalposts to qualify for monetization, but the site has already signed prominent streamers.

Though it isn’t uncommon for new social platforms to use bait-and-switch tactics to attract new users, many streamers are already flocking to Kick. The new livestreaming platform offers streamers a 95/5 subscription revenue split - a fraction of Twitch’s standard 50% cut, which it takes from both affiliates and partners. In the wake of Twitch’s seemingly unattainable Partner Plus program, which grants a 70/30 subscription revenue split on the first annual $100,000 that qualifying Partners make, jaded streamers are claiming that they’ll move to the streaming rival Kick.

Shroud twitch live